Is Architecture a Team Sport?

No great project is the work of a single individual, and although we often talk about big names like I.M. Pei or Rem Koolhaas, we understand that their completed works are the effort of a larger team. Still, human nature makes me want to pin greatness on a person rather than a committee. So, when I first wrote about the Water Cube, the Olympic Aquatic Centre in Beijing, I mentioned Chris Bosse, who was a key designer for the Water Cube while he was employed at PTW Architects. Within days, I received a testy email from a marketing manager for PTW Architects. "It is imperative to us that all the team at PTW are fairly and correctly acknowledged under the banner of our firm, which owns attribution to this project (under copyright) along with our partners..." And so, the name PTW Architects remained, but Chris Bosse's name was purged from the article. That's only fair. Or, is it?